Client hesitates because of psoriasis — what to say now?
You extend your hand. The client hesitates for a moment. You know why. Here's the sentence that breaks the ice before it gets uncomfortable.
For the next few minutes
Proactively, with a smile: "No worries — psoriasis, not contagious. I know it can look a little odd sometimes." Then shake hands as usual.
If you want to get ahead of it before the meeting: "Quick heads-up: I'm having a psoriasis flare-up right now, looks a bit noticeable. Not a big deal for me — just wanted to mention it briefly."
What most clients need is permission to not have to make it an issue. You give them that permission.
Afterwards, if you still feel off: that's normal after moments like this. The pack has a sequence for the aftermath.
Step by step
1. Decide: proactive or reactive
Proactive gives you control. Reactive is fine too.
2. Say the sentence calmly
No apologizing, no explaining. Just a statement.
3. Carry on as normal
Handshake, conversation, no lingering on the topic.
Common questions
Is it okay not to explain anything to the client?
Absolutely. You have no obligation to explain. These sentences are for you, not for anyone else.
What if the client backs out?
It rarely happens, but it does. That's not a judgment of you — it's ignorance. Your product or service doesn't change.